Imperial Beach · California

Mercado ShoresLiquor & Market

Your corner store by the sand. A huge wall of spirits, coolers full of local craft beer, fine wine, hand-rolled cigars, and every snack a beach day calls for — family owned & operated on 7th Street.

(619) 429-8802 Get directions Open late tonight

OPEN ’TIL LATE

the neighborhood’s pick

Real five-star reviews from our neighbors

★ Read us on Yelp ★ Google Reviews Follow on Facebook

Very good store; it has a huge selection of liquor, craft beer, very good selection of fine wine in the area, good quality of cigars.
Nick A. · ★★★★★ on Yelp

This is my favorite place! The owner and his staff are so friendly. They have special ordered things for us on a moment’s notice. There is such a huge selection.
Reagan’s M. · ★★★★★ on Yelp

Best liquor store in IB — huge variety of liquor, craft beer and wine. Excellent customer service.
A neighbor · ★★★★★ on Yelp

After coming to this store for the past couple years, I decided to bump up my 3 star rating to a 5 star rating. I mainly stop by to buy my ice cold brew and scratchers.
Jason P. · ★★★★★ on Yelp

Great store with a big selection to pick from — awesome, respectful staff who know their liquor.
Justin J. · ★★★★★ on Yelp

come on in

The store on 7th Street

Two suites, one big selection — a proper walk through the aisles.

Mercado Shores storefront on 7th Street — Liquor, Beer, Wine, Groceries sign — The storefront on 7th StImperial Beach

The whiskey wall — shelves of bourbon, scotch and more running the length of the aisle — The whiskey wallBourbon · Scotch

The agave aisle — tequilas and mezcals stacked shelf after shelf — The agave aisleTequila · Mezcal

The cooler run — door after door of cold drinks — Coolers for days31 doors cold

The wine aisle — whites, reds and everything between — The wine aisleReds · Whites · Bubbles

Inside the store — center islands of spirits with coolers along the walls — The middle of it allSpirits · Snacks

thirsty?

Take a walk down the beer wall

Thirty-one doors of cold — domestics, Mexican imports, San Diego craft, seltzers, canned cocktails and more. Take the full lap, door by door. Tap any door to zoom in.

San Diego craft — Ballast Point and Stone

The domestics door — Bud, Michelob, Budweiser

Canned cocktails — Jack Daniel's, VMC, JuneShine

White Claw, Truly, Angry Orchard and Topo Chico

Imports — Corona, Sapporo, Tecate, Pacifico

Kona, Sam Adams, Shock Top and Golden Road

Mexican bottles — Victoria, Indio, Pacifico

Seltzers and hard teas — White Claw, Truly, Cutwater

Tall cans — Modelo, Tecate and the imports wall

stocked deep

What we carry

From top-shelf pours to beach-day basics. Stock moves fast in a store like ours, so we don’t list prices online — call and we’ll check the shelf for you.

Spirits

A serious agave wall — tequilas and mezcals — plus whiskeys, bourbons, cognac, vodka and rum, from everyday bottles to top shelf.

Craft & Cold Beer

San Diego craft IPAs, Mexican imports, domestics and seltzers — kept ice cold in coolers that run the length of the store.

Fine Wine

Reds, whites, bubbles and roses for taco Tuesday or a sunset on the pier. Ask us — we’ll point you to something good.

Cigars

A curated case of hand-rolled cigars and accessories, kept fresh and ready for the patio.

Snacks & Market

Chips, candy, ice cream, sodas, energy drinks, ice, and the grocery essentials — everything the beach forgot to pack.

Lottery & More

CA Lottery and Scratchers at the counter. Feeling lucky? This is the spot.

name your poison

Brands on our shelves

A sampling of 162+ brands we spotted on the shelf during our last photo walk. The selection rotates weekly — if you don’t see it here, call and we’ll check.

1800 Tequila
818 Tequila
Cabo Wabo
Chinaco
Dulce Vida
Hornitos
Jose Cuervo
Milagro
Teremana
Clyde May's
Crown Royal
Fireball
Four Roses
Green River
Heaven Hill
High West
Jack Daniel's
Jameson
Jim Beam
Knob Creek
Proper No. Twelve
Rittenhouse
Skrewball
Templeton Rye
WhistlePig
Absolut
Bacardi
NEFT
Pink Whitney
Platinum 7X
Smirnoff
Tito's
99 Brand
Don Pedro
Goldschläger
Bud Light
Budweiser
Busch
Coors Banquet
Coors Light
Michelob Ultra
Miller High Life
Miller Lite
O'Doul's
Pabst Blue Ribbon
Carta Blanca
Corona
Dos Equis
Estrella Jalisco
Grolsch
Guinness
Heineken
Indio
La Chouffe
Modelo
Pacifico
Red Stripe
Sapporo
Spaten
Stella Artois
Tecate
Victoria
AleSmith
Avery Brewing
Ballast Point
Blue Moon
Elysian
Fat Tire
Firestone Walker 805
Four Peaks
Golden Road
Goose Island
Karl Strauss
Kona Brewing
Lagunitas
Maui Brewing
Mother Earth Brew Co
North Coast Brewing
Rogue
Samuel Adams
Shiner
Shock Top
Sierra Nevada
Societe Brewing
Stone Brewing
Voodoo Ranger
AriZona Hard
Ashland Hard Seltzer
BeatBox
Cayman Jack
Crown Royal Cocktails
Cutwater
Flying Embers
Happy Dad
High Noon
Jack Daniel's Country Cocktails
Jumex Hard Nectar
Smirnoff Ice
Spa Girl
Sun Cruiser
Sunny D Vodka Seltzer
Topo Chico Hard Seltzer
Truly
VMC
West Peak
White Claw
2 Towns Ciderhouse
Angry Orchard
Blake's Hard Cider
Boochcraft
JuneShine
Mike's Hard Lemonade
Nasty Beast Hard Tea
NOCA
Twisted Tea
Apothic
Barefoot
Beaulieu Vineyard
Capriccio
Francis Coppola
Franciscan
Gallo
Groth
Ice Tropez
Josh Cellars
Lillet
Murphy-Goode
Nobilo
Pacific Peak
Rodney Strong
San Antonio
Stella Rosa
Warre's
André
Korbel
La Marca
Louis Roederer
Luc Belaire
Moët & Chandon
Nicolas Feuillatte
Perrier-Jouët
Piper-Heidsieck
Pommery
Sensi
Taittinger
Zonin
Finest Call
Torani
C4
Celsius
Gatorade
Ghost
Monster
Zola
Drumstick
Good Humor
Häagen-Dazs
Jonny Pops
Reese's
Snickers
Toll House
Twix

Live availability with pictures is on our DoorDash store. 21+ only for alcohol.

Looking for something specific? We don’t publish prices or a live inventory — the shelf changes daily. Call us at (619) 429-8802 and we’ll check availability on the spot.

Call & ask

couch locked?

Order in — we’ll come to you

Snacks, drinks and store essentials, delivered around Imperial Beach through our delivery partners. Or call ahead and we’ll have your order bagged at the counter.

DoorDash

Beer, snacks and store essentials, dashed to your door — browse the full store in the app.

Order on DoorDash

Grubhub

Prefer Grubhub? Same great selection, delivery or pickup around Imperial Beach.

Order on Grubhub

Call & pick up

Old school works too. Call it in and your order’s waiting at the counter when you pull up.

(619) 429-8802

three blocks from the sand

Find us on 7th Street

Mercado Shores Liquor & Market
639 7th St, Ste A & B
Imperial Beach, CA 91932

(619) 429-8802

Store hours

Monday	9:00 AM – 12:30 AM
Tuesday	9:00 AM – Midnight
Wednesday	9:00 AM – Midnight
Thursday	9:00 AM – Midnight
Friday	9:00 AM – 1:00 AM
Saturday	9:00 AM – 1:00 AM
Sunday	9:00 AM – 12:30 AM

Holiday hours may vary — give us a ring.

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